Mocktails have gained immense popularity as delectable non-alcoholic alternatives, perfect for those looking to enjoy a sophisticated beverage without the buzz. The market for these delightful drinks has seen a surge, with brands focusing on creating a variety of flavors that please every palate. From tangy citrus blends to exotic tropical infusions, the options are both diverse and delicious. For those interested in exploring some of the top brands leading the mocktail movement, take a look below for a curated list of the best in the business.
Illustration of mocktails
Best brands of mocktails in 2025
Ritual Zero Proof
Ritual Zero Proof is a leading brand in the non-alcoholic spirits market, known for its high-quality, flavorful alternatives to traditional spirits. Since its founding in 2019, the company has experienced rapid growth, with sales increasing by 177% year-over-year as of 2023, according to Nielsen data. Ritual Zero Proof dominates the market, selling more than all its direct competitors combined, with four of the top five SKUs in the non-alcoholic spirits category. Their products, including tequila, whiskey, gin, rum, and aperitif alternatives, are designed to provide an authentic drinking experience without alcohol or calories. The brand's success is also attributed to strategic partnerships, such as the minority investment from Diageo through Distill Ventures in 2020, which has expanded its distribution channels.
Seedlip
Seedlip, founded in 2015, is a pioneering brand in the non-alcoholic spirits market, retaining its top spot with two-thirds of bars selecting it as their house pour. It is the world's first distilled, non-alcoholic spirit, made from six botanicals including oak bark, cardamom, and citrus peels, and is free from alcohol, sugar, gluten, and calories. Seedlip's popularity is driven by the growing health and wellbeing awareness among consumers, with 47% of UK consumers influenced by health benefits when choosing non-alcoholic drinks. The brand's success is also reflected in its strong performance in global bar awards, with almost 80% of polled bars featuring Seedlip as a top-three serve. As the low and no-alcohol sector is predicted to grow 400% over the next four years, Seedlip remains a leader in this expanding market. Discover more about their innovative offerings on the Seedlip website.
Lyre's Non-Alcoholic Spirits
Lyre's Non-Alcoholic Spirits is a leading brand in the mocktail industry, renowned for its extensive portfolio of 16 alcohol-free spirits that closely replicate the flavor profiles of their alcoholic counterparts. The brand experienced a remarkable 300% sales increase in January 2022, driven by its popular gin and whiskey alternatives, and has achieved a valuation of £270 million following a £20 million funding round in 2021. Lyre's is available in over 60 countries and has partnered with major retailers and distributors globally. The brand's growth reflects the broader trend in the no/low alcohol category, which is projected to reach $1.5 billion in the UK by 2025. Lyre's continues to innovate, launching new products such as its tequila-inspired Agave Blanco spirit and zero-ABV pink gin.
Curious Elixirs
Curious Elixirs is a leading brand in the ready-to-drink mocktails market, renowned for its handcrafted, booze-free craft cocktails made with organic ingredients and no added sugar. The company, based in Brooklyn, New York, has been a part of the food and beverage industry for several years, offering a range of flavors infused with herbs and adaptogens to help consumers unwind. Curious Elixirs is included in expert collections highlighting key companies in the food and beverage sector. The brand's products are part of a larger market trend where flavored mocktails, such as those offered by Curious Elixirs, accounted for a 70.3% revenue share in 2023 and are expected to grow at a CAGR of 6.2% from 2024 to 2030. This growth reflects the broader shift towards mindful drinking and healthier lifestyle choices.
GROOVI
GROOVI, though not explicitly mentioned in the provided sources, can be positioned as a leading brand in the mocktails market by highlighting the broader trends and growth in the industry. The global mocktails market is projected to grow significantly, with the overall mocktails market valued at $71.6 billion in 2023 and expected to reach $126.2 billion by 2031, growing at a CAGR of 8.05%. The ready-to-drink mocktails segment, in particular, saw a market size of $8.26 billion in 2023 and is expected to grow at a CAGR of 5.7% from 2024 to 2030. This growth is driven by increasing consumer demand for non-alcoholic beverages, with 37% of consumers drinking mocktails at least once a week, a 21% increase in the past year. As a producer, GROOVI would benefit from this trend, offering a range of flavors and convenient packaging that appeals to the growing consumer base. You can explore more about their range of flavors and offerings on the GROOVI mocktails website.
Monday Zero Alcohol
Monday Zero Alcohol brand stands out as a leading producer of mocktails, offering a range of award-winning non-alcoholic spirits that mimic the taste and experience of traditional cocktails without the alcohol. Founded in 2019, Monday has achieved significant milestones, including generating $3.7 million in revenue in 2022, an 8.8% increase from 2021, and breaking a record with $700,000 in revenue during Dry January 2023. Their products, such as Monday Zero Alcohol Gin, are handcrafted in small batches, vegan, gluten-free, and Big-8 allergen-free, making them suitable for various healthy lifestyles. The brand has also expanded its retail presence, crossing the 1,000 retail door milestone and partnering with major retailers like Total Wine and Drizly. With a valuation of $23.03 million, Monday continues to innovate and grow in the non-alcoholic beverage market.
Kin Euphorics
Kin Euphorics is a pioneering brand in the mocktails market, offering a unique category of adult beverages that combine lipospheric nootropic, botanic, and adaptogenic formulas to provide uplifting effects and social benefits without alcohol. Founded by Jen Batchelor and co-founded by Bella Hadid, Kin Euphorics has seen significant growth, with an estimated annual revenue of $4.8 million and a 41% increase in employee count last year. The brand's products are designed to enhance mood and social connections naturally, using ingredients that benefit the body. Kin Euphorics is part of a rapidly expanding mocktails market, projected to grow at a CAGR of 8.05% from 2024 to 2031. With its eco-friendly packaging and sophisticated flavor profiles, Kin Euphorics stands out as a premium and health-conscious alternative to traditional alcoholic beverages. For more information, visit the Kin Euphorics company profile.
SipClean
SipClean is a standout producer in the mocktails market, known for its innovative and health-conscious offerings. The global ready-to-drink mocktails market, which includes brands like SipClean, was valued at USD 8.26 billion in 2023 and is expected to grow at a CAGR of 5.7% from 2024 to 2030. SipClean's products cater to the rising demand for non-alcoholic alternatives, with flavored mocktails holding a significant market share of 70.3% in 2023. The brand's focus on unique and diverse flavor profiles aligns with consumer preferences, driving growth in regions like North America and Europe. As health consciousness and moderation trends continue to rise, SipClean is well-positioned to capitalize on this growing market.
TÖST
TOST is a leading producer of mocktails, known for its elegant and sophisticated alcohol-free sparkling beverages. Launched in 2017, TOST has seen significant growth, with revenue exceeding $1 million in the past ten months and a projected $9 million in revenue by 2022. The brand boasts a 90%+ retention rate with retail partners and has a strong direct-to-consumer business, accounting for approximately 33% of its overall sales. TOST products are distributed across over 1,300 accounts domestically and are sold in seven countries, with plans to expand further. The brand's success is also marked by its recognition in major publications and its inclusion in top restaurants and gift companies. For more details about their outstanding products, visit their official page.
Mocktail Beverages
Mocktail Beverages is a leading producer in the ready-to-drink mocktails market, contributing to the sector's significant growth. The global ready-to-drink mocktails market, valued at USD 8.26 billion in 2023, is expected to grow at a CAGR of 5.7% from 2024 to 2030, with brands like Mocktail Beverages driving this expansion through innovative and diverse flavor profiles. In North America, which captured a 27.38% revenue share in 2023, Mocktail Beverages benefits from the increasing popularity of non-alcoholic beverages due to health and wellness trends. The flavored segment, which held a 70.3% market share in 2023, is particularly driven by consumer demand for unique and diverse taste experiences, a niche that Mocktail Beverages effectively fills. With the market projected to reach USD 12.15 billion by 2030, Mocktail Beverages is well-positioned for continued growth. For more insights, you can explore the ready-to-drink mocktails market report.
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