Top Herbal Supplement Brands Revolutionizing Natural Health

In recent years, the demand for herbal supplements has surged as more individuals seek natural alternatives to enhance their health and wellness. With numerous brands entering the market, it can be challenging to determine which ones offer the best quality products. To guide consumers in making informed choices, it's essential to highlight brands known for their commitment to quality, transparency, and efficacy in their herbal formulations. Below, we provide an overview of some of the leading names in the herbal supplement industry and what sets them apart.

Illustration of herbal supplements

Best brands of herbal supplements in 2025

Gaia Herbs

Gaia Herbs, founded in 1986, is a leading producer of high-quality organic herbal supplements, known for its commitment to sustainability and full-spectrum extraction methods. The company sources herbs from its own organic farm and local growers, ensuring potency and quality. Gaia Herbs has received awards for its sustainability practices and product quality, and it has recently expanded into emerging health trends and enhanced sustainability efforts such as eco-friendly packaging. With a unique selling point in its organic farming practices and strict quality control standards, Gaia Herbs is a trusted name in the herbal supplements market, contributing to the industry's growth with its diverse range of products including extracts, capsules, teas, and formulas.

Nature's Way

Nature's Way is a leading producer of herbal supplements, known for its high-quality and naturally sourced products. The company has been a significant player in the global herbal supplements market, which is projected to grow at a CAGR of 7.3% from 2024 to 2030. In 2023, the global herbal supplements market size was valued at USD 39.3 billion, with North America, where Nature's Way operates, holding a 43.2% global revenue share. The company's products, such as those made from moringa, contribute to the market's growth, with moringa expected to capture 32.4% of the herbal supplements market share by 2034. Nature's Way's commitment to natural and holistic solutions aligns with the increasing consumer preference for preventive healthcare and natural products.

Herb Pharm

Herb Pharm is a renowned brand in the herbal supplements market, known for its high-quality liquid herbal tinctures and extracts since 1979. The company adheres to stringent quality standards, including FDA's Current Good Manufacturing Practices (cGMP) and third-party audits, ensuring the purity and efficacy of their products. Herb Pharm's commitment to using Certified Organic ingredients and ethical sourcing practices has earned them a trusted position in the industry. Their products, such as the Mushroom Wellness line, are designed to harness the optimal potential of natural ingredients, contributing to the growing demand for herbal supplements, which is projected to drive the market at a CAGR of 7.3% from 2024 to 2030.

Solaray

Solaray is a pioneering brand in the herbal supplements market, known for its high-quality products and stringent testing protocols. Since its inception in 1973, Solaray has been at the forefront of commercializing herbal blends in capsules, offering a wide array of whole herbs, standardized herbal extracts, and herbal blends. The company sources its herbs from their native regions, ensuring optimal quality, and many of its products are vegan, non-GMO, and organic. Solaray's products are triple tested for identity, purity, and potency, and their lab is ISO 17025:2017 Certified, reflecting their commitment to safety and efficacy. With a focus on holistic health, Solaray's supplements cater to various health interests, including brain health, sleep, and overall well-being. For more details on their range of products, visit the Solaray official website.

Garden of Life

Garden of Life is a renowned brand in the herbal supplements market, known for its high-quality, clean, and organic products. The company adheres to strict standards, including USDA Organic and Non-GMO Project Verified certifications, ensuring products free from pesticides, synthetic fertilizers, and GMOs. Garden of Life offers a wide range of herbal supplements, such as turmeric, ashwagandha, and elderberry products, which are popular for their health benefits, including immune support and stress relief. The brand's commitment to whole food nutrients and rigorous third-party certifications has earned it a trusted place in the market. With ongoing promotions and discounts, such as the 15% off code for various products, Garden of Life continues to attract health-conscious consumers.

NOW Foods

NOW Foods, a leading producer of herbal supplements, is renowned for its broad selection of nearly 900 nutritional supplements, including vitamins, minerals, and specialty supplements. The company emphasizes affordability without compromising quality, catering to health-conscious consumers seeking natural alternatives. NOW Foods meticulously controls the manufacturing process from start to finish, ensuring stringent standards for quality and safety. They are also transitioning to 100% post-consumer recycled supplement bottles, aligning with the growing trend towards eco-friendly products. With a strong focus on natural and plant-based products, NOW Foods has solidified its position in the market, which is projected to grow at a CAGR of 7.6% from 2024 to 2034.

Swanson

Swanson is a prominent player in the herbal supplements market, known for its high-quality and diverse range of products. The company is part of a market that saw the tablets and capsules segment hold a major market share of 48% in 2022, and it contributes to the growing demand for natural and herbal remedies, particularly in North America, which dominated the market with a 37% share in 2023. Swanson's products cater to the increasing consumer interest in holistic health practices and natural remedies for stress, anxiety, and overall well-being. The global herbal supplements market, in which Swanson operates, is projected to grow at a CAGR of 7.1% to 8.2% from 2023 to 2030. Swanson's commitment to quality and customer satisfaction has made it a trusted brand among health-conscious consumers. For more details on their offerings, visit their official website.

MegaFood

MegaFood is a renowned brand in the herbal supplements market, known for its commitment to quality, safety, and sustainability. Since its founding in 1973, MegaFood has been dedicated to providing plant-powered supplements that are free from the top 9 major allergens and tested for over 150 pesticides. The company's products are crafted using research-backed ingredients and whole foods sourced from trusted farms, ensuring high nutritional value. MegaFood's manufacturing process involves rigorous testing and careful handling to preserve nutrients, making it a trusted choice for consumers seeking natural health solutions. With its B Corp Certification and membership in 1% For The Planet, MegaFood also prioritizes environmental sustainability.

Oregon's Wild Harvest

Oregon's Wild Harvest is a renowned producer of certified organic and Biodynamic® herbal supplements, operating in Central Oregon with a strong commitment to holistic and sustainable practices. The company, with an estimated annual revenue of $5.5 million and 29 employees, is dedicated to protecting and healing both the human body and the earth. Oregon's Wild Harvest is part of a growing botanical supplements market, which is expected to reach $61.94 billion in 2024, driven by increased consumer awareness of health and wellness. Their products reflect a passion for optimal health, ensuring the purest herbal supplements available. As a key player in the herbal nutraceuticals market, Oregon's Wild Harvest continues to innovate and meet evolving consumer preferences. For more details, visit their official page.

New Chapter

New Chapter is a renowned brand in the herbal supplement market, known for its high-quality, organic ingredients and whole-food fermented nutrients. Their products, such as the Every Woman™'s One Daily Multivitamin and Bone Strength Take Care™ Slim Tablets, are crafted to enhance overall wellness and support specific health needs. The brand's commitment to quality and sustainability has earned it a loyal customer base, with many users praising the effectiveness of their supplements. New Chapter's products are particularly popular for their gentle-on-the-stomach formulation and the inclusion of superfoods, making them a trusted choice in the health and wellness sector. With a focus on natural and non-GMO ingredients, New Chapter continues to be a leader in the herbal supplement industry. You can find more information about their range of supplements on their official website.