Frozen pizza has become a staple for quick and delicious meals at home, offering a convenient option that satisfies diverse palates. With numerous brands vying for attention in the frozen food aisle, choosing the best one often depends on personal preference, quality of ingredients, and unique flavors. Some brands focus on traditional, time-tested recipes while others push the envelope with creative or health-conscious options. To help you navigate these tasty choices, check out our list of the best brands for frozen pizza below.
Illustration of frozen pizza
Best brands of frozen pizza in 2025
DiGiorno
DiGiorno, a subsidiary of Nestle, stands as one of the leading brands in the frozen pizza market, boasting an impressive 84% brand awareness percentage in the U.S. as of 2023. The brand generated over $1 billion in sales in 2023, solidifying its position as the nation's number one frozen pizza brand. DiGiorno's products, such as the Cheese Stuffed Crust Three Meat pizza, are made with 100% real cheese and the brand's signature tomato sauce. The brand's market dominance is further highlighted by its consistent growth, with sales contributing significantly to the global frozen pizza market revenue, which reached $20.4 billion in 2023. DiGiorno's commitment to quality and consumer preference has made it a staple in many U.S. households.
California Pizza Kitchen
California Pizza Kitchen (CPK) is a notable player in the frozen pizza market, although it is more renowned for its casual-dining restaurants. CPK is expanding its presence through franchising, aiming to add about 75 domestic locations over the next five years, and also plans to expand its line of frozen pizzas as part of its growth strategy. While CPK's primary focus is on its full-service restaurants, the brand's entry into the frozen pizza market is driven by consumer demand for convenient and high-quality food options. CPK's sales have been impacted by the shift towards limited service and delivery, but the brand remains optimistic about its growth potential. Despite challenges, CPK's innovative menu and strong brand presence are expected to support its market position. For more insights, visit the article about California Pizza Kitchen's franchising strategy.
Tombstone
Tombstone, a notable brand in the frozen pizza market, has maintained a respectable position with a brand awareness level of around 73% in the U.S. In the 52-week period ending April 21, 2024, the overall frozen pizza category, which includes Tombstone, saw a modest dollar-sales increase of 1.1% and a unit sales decrease of 1.9%. Tombstone, along with other brands, contributes to the global frozen pizza market, which was valued at USD 20.4 billion in 2023 and is expected to reach USD 30.8 billion by 2029. The brand's performance is part of the broader trend where 70% of U.S. households regularly purchase frozen pizza. Meat toppings, which dominate the market with a 56% share, are a significant factor in the brand's appeal. For more information about Tombstone's frozen pizza offerings, visit their website.
Amy's Kitchen
Amy's Kitchen is a prominent player in the U.S. frozen pizza market, known for its organic and convenient food options. The brand, which has been a pioneer in organic food since 1987, offers a variety of frozen pizzas, including gluten-free, vegan, and vegetarian options. In 2022, the chicken toppings segment, which includes Amy's Kitchen products, dominated the market with a share of 31.5%. Amy's Kitchen is part of a market expected to grow at a CAGR of 6.9% from 2023 to 2030, reaching USD 11.33 billion by 2030. Despite recent labor controversies, the brand remains a significant contributor to the frozen pizza industry. For more details, visit Amy's Kitchen official website.
Red Baron
Red Baron, owned by Schwan's Company, stands as a leading brand in the frozen pizza market, having sold $1.4 billion worth of frozen pizzas in the 52-week period ending April 21, 2024, with a notable 11.2% increase in dollar sales. The brand has successfully engaged Gen Z consumers through creative marketing campaigns, resulting in significant growth in brand equity and sales conversion among this demographic. Red Baron's products are praised for their balanced flavors and textures, with their pizza featuring a crispy crust, peppery sauce, and a blend of cheeses. The brand's innovations, such as the Red Baron Stuffed Crust Pizza and Pizza Melts, have been well-received by consumers. With 70% of U.S. households regularly purchasing frozen pizza, Red Baron continues to be a staple in many American shopping carts. For further insights into the state of the industry, visit this article on pizza purchases.
Freschetta
Freschetta, a brand owned by Schwan's Company, is renowned for its high-quality frozen pizzas, particularly its gluten-free offerings. In 2023, Freschetta Gluten Free saw significant growth, with a 19.5% increase in dollar sales and a 4.8% rise in unit sales, standing out in a segment where other competitors recorded declines. Freschetta's naturally rising pizza, launched in 1996, accounts for 45% of the brand's current business, highlighting its commitment to quality and consumer preferences. The brand's focus on unique pizza flavors and regional styles continues to drive innovation in the frozen pizza market. Freschetta's gluten-free pizzas are highly rated for their fresh-tasting ingredients and robust crust.
Newman’s Own
Newman's Own, although not specifically highlighted as a leading brand in the provided sources, is renowned for its high-quality food products, including frozen pizzas. Known for its philanthropic mission, Newman's Own has built a loyal consumer base. However, the dominant players in the frozen pizza market include brands like DiGiorno, which generates significant sales, such as close to USD 1,200 million from the U.S. market alone. The global frozen pizza market, where Newman's Own operates, is projected to grow at a CAGR of 5.30% to 7.0% from 2024 to 2031/2032. Consumer preferences for convenient and flavorful options continue to drive the market's growth.
Tony’s
Tony's is a prominent brand in the frozen pizza market, known for its high-quality products that cater to the increasing demand for convenient and flavorful meals. In 2023, the global frozen pizza market, which includes brands like Tony's, reached a revenue of USD 20.4 billion, with a significant growth trajectory expected to continue, reaching USD 30.8 billion by 2029. Tony's benefits from the market's preference for meat toppings, which dominate with a 56% share, and the brand's ability to adapt to consumer preferences for healthier and organic ingredients. The brand's success is also tied to the rising trend of house parties and the increasing popularity of frozen pizzas among the working-class and young generation. With a strong market presence, Tony's continues to be a favorite among consumers who value taste, convenience, and affordability.
Screamin' Sicilian
Screamin' Sicilian is a standout in the frozen pizza market, known for its high-quality and flavorful products. Founded by Gaspare "Papa Palermo" Fallucca, the brand emphasizes pure Sicilian love in its crafting, using a carefully rolled stone-fired butter crust, secret-recipe tomato sauce, and generous amounts of whole milk mozzarella cheese and bold toppings. In the 52-week period ending April 21, 2024, Screamin' Sicilian saw a significant dollar sales increase of 21.9%, reaching $173.4 million. This growth underscores the brand's commitment to quality and consumer satisfaction. As a family-owned craft pizza company based in Wisconsin, Screamin' Sicilian continues to make a strong impact in the frozen pizza category. For more information, visit their about page.
Wegmans
Wegmans, a renowned retailer, offers high-quality frozen pizzas that cater to diverse consumer preferences. In the U.S. frozen pizza market, which was valued at USD 6.62 billion in 2022, supermarkets like Wegmans play a significant role, holding over 30% of the market share. The convenience and variety of frozen pizzas, including thin crust and bake & rise options, contribute to their popularity. With the market expected to grow at a CAGR of 6.9% from 2023 to 2030, Wegmans' products are well-positioned to meet the increasing demand for quick and easy meal solutions. The online segment, growing at a CAGR of 11.2%, also enhances consumer access to Wegmans' frozen pizza products.
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