Top Food Supplement Brands Revolutionizing Nutrition

In recent years, the surge in health consciousness has led to a growing interest in food supplements as many seek to enhance their well-being. With an ever-expanding market, several brands have emerged as frontrunners due to their commitment to quality, transparency, and scientifically backed formulations. From vitamins and minerals to specialized herbal blends, these companies offer a wide array of products tailored to support various health goals. For a comprehensive guide to the top brands in the food supplement industry, be sure to explore the detailed list below.

Illustration of food supplements

Best brands of food supplements in 2025

Nature Made

Nature Made, a subsidiary of Pharmavite, is one of the leading producers of dietary supplements in the United States, known for its high-quality products that are USP verified, ensuring they contain the listed ingredients in the correct potency and are free from harmful contaminants. Founded in 1990, Nature Made has built a reputation for reliability, with a significant portion of its products bearing the USP Verified Mark. As of 2021, Nature Made generated an annual revenue of $324.9 million, contributing to the broader dietary supplements market, which had a U.S. market size of $37.2 billion in 2022. The brand's commitment to quality has earned it a loyal customer base, with 76% of U.S. adults taking dietary supplements, and Nature Made being a preferred choice among them. With a strong presence in the market, Nature Made continues to innovate and expand its product line to meet the growing demand for dietary supplements.

Garden of Life

Garden of Life is a leading brand in the vitamins and nutritional supplements industry, known for its high-quality, organic products that cater to consumers' health and wellness needs. The company has achieved significant success, becoming the #1 VMS brand at Whole Foods, Sprouts, and Amazon.com, with a total company revenue of nearly $250 million and a 30% CAGR over the past five years. Garden of Life occupies 10% of the US market share and has witnessed double-digit growth in the past decade. The brand is particularly renowned for its products in vitamins, probiotics, plant-based protein, and sports nutrition. Its strong operating model, including effective social media engagement and channel partnerships, has driven its dominance in the market.

Optimum Nutrition

Optimum Nutrition, a leading brand in the sports nutrition industry, has been setting the Gold Standard for over 30 years, with its products available globally and a strong presence in 18 countries where it holds the number one position. The brand, part of the Glanbia global nutrition group, saw its consumption increase by 32.9% and its lifestyle brands consumption rise by 15.8% as of 2022. Optimum Nutrition is known for its uncompromising quality, with state-of-the-art production facilities and strict quality control measures, including GMP and Informed Sport registrations. The brand's Gold Standard 100% Whey is the world's best-selling whey protein powder, and it has also innovated in categories like slowly digesting protein and anytime energy. With a significant consumer base, including 147 million motivated consumers in the US, Optimum Nutrition continues to drive category innovation and customer satisfaction.

NOW Foods

NOW Foods is a leading producer of food supplements, known for its high-quality products and strong market presence. The company's audience demographics show a significant female dominance at 57.26%, with the largest age group of visitors being 55-64 years old. NOW Foods' website attracts substantial traffic, with over 609,000 total visits and an average visit duration of 1 minute and 39 seconds. The brand's global rank has improved, reflecting its growing influence in the health and nutrition sector. As part of the broader dietary supplements market, which is projected to grow to USD 357,593.1 million by 2033 at a 6.8% CAGR, NOW Foods continues to be a key player.

Solgar

Solgar, a renowned brand in the nutritional supplement industry, has been committed to quality, health, and well-being for over 75 years. Founded in 1947 by two pharmacists and a holistic physician, Solgar has expanded its product line from one supplement to over 300, available in more than 60 countries. Known as the "Gold Standard" in nutrition, Solgar delivers science-backed formulas using responsibly sourced raw materials, avoiding artificial ingredients and fillers. Their products cater to diverse health needs, including immune, sleep, stress, energy, and heart health, and are available in various forms such as vegan, gluten-free, dairy-free, kosher, and halal options. Solgar's new Cellular Nutrition line features clinically studied ingredients like Nicotinamide Riboside (NR), Urolithin A (UA), and Glycine & N-Acetyl Cysteine (GlyNAC) to support cellular health. For more information, visit Solgar's website.

Thorne Research

Thorne HealthTech, Inc., operating under the Thorne Research brand, is a leading producer of high-quality, science-backed nutritional supplements. Founded in 1984, Thorne has evolved to become a significant player in the health supplement market, with a global presence in 32 countries as of 2021. The company achieved a 33.8% growth in net sales to $185.2 million in 2021 and a 24% sales growth in 2022, demonstrating its strong market performance. Thorne's direct-to-consumer sales grew by 56.1% in Q4 2021 and 46.1% in Q4 2022, highlighting its successful DTC strategy. The company maintains high standards, adhering to U.S. and international current Good Manufacturing Practice (cGMP) requirements, and has a favorable Net Promoter Score (NPS) of 69.

Jarrow Formulas

Jarrow Formulas, founded in 1977 in Los Angeles, is a pioneering brand in the dietary supplement industry, renowned for its innovative and efficacious formulations. The company has grown significantly, now offering over 400 dietary supplements globally. Jarrow Formulas is known for its groundbreaking products, such as the first multistrain probiotic Jarro-Dophilus(r) and the clinically tested Ubiquinol QH-absorb(r). The brand has received over 30 awards and continues to expand under the ownership of New Mountain Capital LLC. With a commitment to superior science and smarter formulas, Jarrow Formulas remains a leader in the health supplement market. More information about their extensive product range and history is available on their official website.

MegaFood

MegaFood is a renowned producer of food supplements, boasting over 50 years of heritage and a commitment to innovation and sustainability. As a Certified B Corporation since 2018 and a 1% For the Planet Member since January 2024, MegaFood prioritizes the health of both people and the planet. The brand is known for its rigorous standards, including testing products for over 150 pesticides and ensuring they are free of the top 9 major allergens, while also being NSF certified for Good Manufacturing Practices. MegaFood has made significant strides in sustainability, becoming the first Certified B Corp vitamin & supplement brand in North America to be Plastic Neutral Certified in 2023, and has funded the recovery of 400,000 lbs of plastic. Their products are crafted using research-backed, clinically tested plant-based ingredients to deliver efficacious health benefits. For more detailed information, visit their official website.

Pure Encapsulations

Pure Encapsulations is a leading brand in the dietary supplement industry, renowned for its high-quality, hypoallergenic products formulated with pure ingredients and backed by verifiable science. Founded in 1991, the company has established a strong market share and is the #1 most recommended professional supplement brand by healthcare professionals, as per the Nutrition Business Journal® Practitioner Survey in 2016, 2020, and 2023. With an annual revenue of $31.9 million and a revenue per employee exceeding the industry average, Pure Encapsulations demonstrates steady revenue growth and a commitment to advancing the science of nutrition. The company's products undergo rigorous testing by accredited and cGMP certified laboratories to ensure purity and potency. Pure Encapsulations is headquartered in Sudbury, Massachusetts, and employs around 71 people. For more information, visit their official website.

Nordic Naturals

Nordic Naturals is a leading producer of high-quality food supplements, particularly renowned for its omega-3 fish oil products. The company, based in Norway, adheres to rigorous quality standards and avoids using artificial colors, flavors, and preservatives, ensuring its products are dairy, non-GMO, and gluten-free. Nordic Naturals is a key player in the U.S. omega-3 supplements market, which is expected to grow at a CAGR of 8.6% from 2024 to 2030. The company's products, such as its Omega-3 Liquid for dogs and cats, are essential for maintaining heart health, brain function, and eye development. With a strong presence in the market, Nordic Naturals contributes to the overall growth of the vitamin supplements market, projected to reach $98.6 billion by 2031.