Dried herbs are an essential pantry staple for anyone looking to enhance the flavor of their culinary creations. With a vast array of brands available, selecting the right one can elevate your dishes with just the right intensity and fragrance. From organic offerings to traditional blends, there's a brand to suit every taste preference and dietary need. Discover our curated list of the best dried herb brands below.
Illustration of dried herbs
Best brands of dried herbs in 2025
McCormick
McCormick & Company Inc. is a global leader in the dried herbs market, projected to be a key player as the market grows to USD 5.9 billion by 2032, with a CAGR of 5.8% from 2023 to 2032. As the #1 Herbs & Spices brand in the world, McCormick operates in over 160 countries and territories, offering a wide range of high-quality herbs, spices, and seasonings. The company's diverse portfolio includes brands like Club House for Chefs, Ducros, and OLD BAY, catering to various culinary needs. McCormick's commitment to flavor and quality has made it a preferred choice in the food and beverage industry. With its extensive global presence, McCormick continues to drive innovation and meet the increasing demand for dried herbs.
Simply Organic
Simply Organic, a leading brand in the organic spice and herb market, is renowned for its 100% certified organic herbs, seasonings, spices, and flavors. In 2023, the brand introduced new globally-inspired marinade mixes and dry rubs, as well as chef-inspired finishing salts, to enhance at-home grilling and cooking. The organic spice market, which includes brands like Simply Organic, is projected to grow at an 8.2% CAGR from 2024 to 2032, reaching a value of USD 81.4 billion by 2032. This growth is driven by increasing consumer preference for organic and natural food products, free from synthetic chemicals, pesticides, and GMOs. The brand's commitment to sustainable and responsibly sourced products aligns with the rising demand for organic dried herbs, which are extensively used in herbal teas, shakes, and smoothies.
Frontier Co-op
Frontier Co-op, based in Norway, Iowa, is a leading producer of high-quality dried herbs, boasting over 50,000 member-owners and a history dating back to 1976. The company is renowned for its organic and non-irradiated spices, seasonings, and blends, and it was the first herb and spice manufacturer to receive USDA certification for organic processing in 1986. Frontier Co-op has expanded its facilities multiple times, including a significant expansion in 1982 to a 21,000-square foot facility, now grown to over 85,000 square feet. The company also maintains 22 acres of tallgrass prairie and has introduced innovative processes like cryogenic grinding to preserve product quality. Frontier Co-op's commitment to sustainability and quality has made it a market leader in natural health outlets nationwide. For more details on their herbs and teas, please visit their website.
Badia
Badia Spices is a renowned international powerhouse in the dried herbs and spices market, reaching over 70 countries worldwide with a diverse product line of over 400 items. The company is distinguished by its commitment to quality and innovation, sourcing the finest ingredients globally to ensure exceptional flavor and authenticity. Badia Spices has successfully captured the essence of global culinary traditions, continuously exploring new flavor profiles and inspiring culinary creativity. With a strong presence in the global market, Badia Spices caters to a wide range of consumers, from those seeking raw spices and herbs to those looking for blended concoctions and dried chili peppers. The brand's dedication to quality has made it a leader in the industry. Learn more about their journey by reading the sizzling story of Badia Spices.
Morton & Bassett
Morton & Bassett is a renowned producer of high-quality dried herbs and spices, founded in 1986 by Morton Gothelf. The company prioritizes food safety, ensuring all products are laboratory tested, Non-GMO verified, Gluten Free, and Kosher certified. Morton & Bassett maintains close relationships with farmers and harvest teams to guarantee the best quality ingredients. Their facility holds a LEED Platinum certification and is 100% solar powered, reflecting their commitment to sustainability. With a strong focus on community support, Morton & Bassett partners with organizations like "Roots of Peace" and employs individuals with developmental disabilities.
Spice Islands
Spice Islands is renowned as one of the best producers of dried herbs, sourcing the highest-quality spices and extracts from around the globe. Their organic blends, free from added sugar, fillers, or other ingredients, ensure authentic flavor in every use. The brand's commitment to quality is evident in their all-purpose garlic blends and other flavorful spice mixes. With a global reach, Spice Islands caters to the flavor needs of culinary enthusiasts, contributing to the growing dried herbs market expected to reach USD 3.53 billion by 2032. Their products are ideal for those seeking premium, authentic flavors. For more information, visit their official website.
Penzeys Spices
Penzeys Spices is a renowned brand in the dried herbs market, known for its high-quality products and extensive range of spice blends. Founded in 1986, the company has established itself as a leader, with annual revenue ranging from $25 million to $50 million. Penzeys Spices offers a variety of dried herbs, including oregano, rosemary, and thyme, and is appreciated for its pre-concocted spice blends and appealing product presentation. The brand's commitment to quality and customer experience has earned it a loyal customer base, with over 641,000 visits to its top domains in the last three months. Penzeys Spices also benefits from the growing demand for organic and sustainable spices, a trend expected to drive market growth in the coming years. For more information, visit their official website.
The Spice Hunter
The Spice Hunter, founded by Lucia Cleveland in 1980, is a pioneering brand in the spice and herb industry, particularly renowned for its high-quality organic dried herbs. The brand was the first to launch organic spices in the US in the 1990s and continues to offer a 27-item line of organic herbs and spices. Known for its authentic and unique blends, The Spice Hunter has expanded its product line to include global fusion rubs and other gourmet offerings. The brand's commitment to sourcing herbs and spices from ideal growing regions has contributed to its success, with products sold in over 15,000 stores by 1999. Its legacy continues under new ownership by Falfurrias Capital Partners. Discover more about the brand's remarkable journey on their official history page.
Watkins
Watkins, a renowned brand in the spice and seasoning industry, is esteemed for its high-quality dried herbs, which are free from pesticides and other harmful chemicals. The brand's commitment to sustainability and food safety aligns with the growing consumer demand for organic and natural products, a trend expected to drive the global dried herbs market to reach USD 2.89 billion by 2029 with a CAGR of 5.40%. Watkins' products, such as their organic seasonings, are hand-ground to preserve natural properties, color, taste, and aroma, appealing to the health-conscious and environmentally aware consumer base. The brand's focus on clean-label and natural ingredients resonates with the increasing adoption of herbal remedies and the rising popularity of ethnic cuisines. As the market for dried herbs expands, Watkins is well-positioned to capitalize on this growth.
Thrive Market
Thrive Market is a leading brand in the dried herbs market, known for its high-quality organic and natural products. The global dried herbs market, which includes brands like Thrive Market, is expected to grow from $6.09 billion in 2023 to $8.32 billion by 2028, driven by increasing demand for organic and natural food ingredients, with the organic segment anticipated to account for a significant share due to consumer preference for clean-label products. Thrive Market benefits from this trend, as consumers increasingly opt for certified organic dried herbs, which are perceived to have higher nutritional value and purity. The market's growth is also fueled by the expanding foodservice industry and the rising popularity of global cuisines that heavily incorporate dried herbs. With a focus on sustainability and consumer health, Thrive Market is well-positioned to capitalize on these market dynamics.
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