Asafoetida, a staple in Indian cuisine, is renowned for its distinct aroma and flavor-enhancing properties. Choosing the right brand can significantly impact the taste and authenticity of traditional dishes like curries and dals. Many brands are available in the market, each offering unique blends and quality levels of this pungent spice. To help you navigate your options and find the best brand suited for your culinary needs, we have compiled a list of top asafoetida brands worth considering below.
Illustration of asafoetida
Best brands of asafoetida in 2025
L.G. Hing
L.G. Hing, operated by Laljee Godhoo & Co, is one of the most renowned producers of asafoetida, with a history dating back to 1890. The company is known for its superior quality standards, using only the best grade raw materials, and has sold 45 lakh kg of processed or compounded asafoetida in a single fiscal year. Over 50% of their raw hing requirements come from Kazakhstan, ensuring a stable supply chain. The company has doubled its annual turnover to Rs 400 crore in just three years and nearly five times since 2011. L.G. Hing's products are widely trusted for their unique tart smell and fine texture. For more insights into their genuine asafoetida, visit this informative article.
Vandevi Hing
Vandevi Hing, a renowned brand in the asafoetida market, has been a significant competitor to LG & Co since 1932, particularly dominating the Mumbai market in terms of sales. Known for its unwavering commitment to quality and consistency, Vandevi Hing ensures that its products meet the highest standards. The brand's focus on maintaining superior quality has helped it stand out among other general masala manufacturers. As part of the Indian asafoetida market, Vandevi Hing contributes to the market's growth through new product launches and investment activities. The Indian asafoetida market, which includes brands like Vandevi, is expected to grow significantly during the forecast period of 2023-2029 due to increasing awareness of health benefits and government initiatives. For more details, explore asafoetida market insights.
Pushp Brand Hing
Pushp Brand Hing, produced by Pushp Spices, is renowned for its superior strength and authentic flavor, making it a must-have in Indian cuisine. Founded in 1974, Pushp has been a trailblazer in the spices industry, ensuring high-quality products free from fillers, starches, and additives. The company's hing powder stands out for its unmatched potency, requiring just a pinch to elevate any dish. With a production capacity of 200 metric tonnes per day, Pushp maintains impeccable safety and hygiene controls. The brand has seen significant growth, including a Rs 125 crore investment from A91 Partners in 2020 to expand its distribution network. Discover more about their potent hing powder.
Ramdev Hing
Ramdev Strong Hing is a leading brand in the asafoetida market, known for its high-quality raw materials sourced from Afghanistan, ensuring consistent purity and flavor. This brand, backed by Ramdev, Gujarat's Number 1 Masala brand, is renowned for its commitment to quality and is widely used in various Indian recipes to enhance flavor and aid digestion. Ramdev Strong Hing is versatile and can be used in dishes like dal tadka, curries, roasted vegetables, and pickles. The brand’s products are part of a growing market, with India's asafoetida imports valued at $187.88 million in 2022-23, and the global market forecasted to reach $1193 million by 2030 with a CAGR of 8.3%. For more information about the Ramdev Strong Hing Powder, visit their official website.
Uttam Hing
Uttam Hing is renowned as one of the leading producers of high-quality asafoetida, revered for its potent aroma and digestive properties. The brand has gained significant traction in the global market, particularly in India, where it is widely used in various culinary applications. According to market reports, the global hing market, which includes brands like Uttam Hing, is expected to see significant growth between 2022 and 2030, driven by increasing demand in regions like Asia-Pacific and North America. Uttam Hing's products are often preferred for their purity and effectiveness, with many users opting for the compound hing over powdered versions for better flavor and aroma. The brand's commitment to quality and traditional processing methods has made it a staple in many Indian households. For more detailed insights on the growth of the global hing market, you can explore Proficient Market Insights.
Double Horse Hing
Double Horse Hing is renowned for its high-quality asafoetida, often praised for its robust pungency and adherence to stringent quality standards. In tests conducted by consumer review bodies, brands like Double Horse have consistently shown lower moisture content, which is crucial for maintaining the shelf life and flavor of the asafoetida. For instance, some brands had moisture levels exceeding the maximum permissible limit of 12%, but Double Horse ensured compliance with these standards. The brand's commitment to quality is reflected in its high scores in consumer tests, similar to other top brands like Ramdev Premium and Parth. This attention to detail makes Double Horse Hing a reliable choice for consumers seeking authentic and potent asafoetida. For more information, visit their official product page.
Catch Hing
Catch Hing is renowned as one of the top producers of asafoetida, known for its high-quality and potent products. India, where Catch Hing is based, imports large quantities of unprocessed asafoetida resin from countries like Afghanistan, Iran, and Central Asia, and then processes it to make it more malleable and shelf-stable. The company's compounded asafoetida, which typically contains 30% asafoetida resin mixed with rice flour or wheat flour and gum arabic, is highly sought after for its digestive properties and flavor enhancement in Indian cuisine. Catch Hing's products are widely used in various regional Indian dishes, contributing significantly to the country's status as the biggest consumer of asafoetida. The global asafoetida market, which includes brands like Catch Hing, is expected to see significant growth between 2022 and 2030. Explore Catch Hing Asafoetida Powder for more details.
Mothers Recipe Hing
Mother's Recipe, although primarily known for its pickles and other Indian food products, does not specifically focus on asafoetida (hing) production. However, the brand is renowned for its commitment to traditional and authentic Indian recipes, ensuring high-quality and preservative-free products. With a market share of 25% in the pickle market and 20% in the cooking paste industry, Mother's Recipe has established itself as a trusted name in Indian cuisine since its inception over 115 years ago. The brand exports to over 42 countries and has a strong presence in India and globally. Despite not being a specialized hing producer, Mother's Recipe's dedication to quality and authenticity makes it a reliable choice for various Indian spices and condiments. For more insights into their century-long tradition, visit Mother's Recipe story.
Patanjali Hing
Patanjali, a prominent player in the Indian spice industry, is renowned for its high-quality asafoetida (hing) products. As part of Patanjali's diverse food product portfolio, asafoetida contributes significantly to the company's revenue. In fiscal year 2022, while cow ghee held the highest sales share at 29%, Patanjali's asafoetida products remained a staple in many Indian kitchens due to their distinct flavor and aroma. The company's commitment to organic farming and innovative production techniques has enhanced the market demand for its asafoetida, both domestically and internationally. Patanjali's exports of asafoetida to countries like the US, UAE, and Saudi Arabia have also seen a notable increase, reflecting the global appeal of their products.
Everest Hing
Everest Hing is a prominent brand in the Indian asafoetida market, known for its high-quality products. As part of Everest Food Products Pvt. Ltd., the brand contributes significantly to the market growth through its extensive distribution and innovative product launches. For instance, Afghanistan accounted for 98.19% of India's asafoetida imports in 2019-20, and Indian companies like Everest often import raw asafoetida to add value and export it globally. The brand's commitment to quality and health benefits, such as the antioxidant and anti-inflammatory properties of asafoetida, has made it a favorite among health-conscious consumers. With the Indian asafoetida market expected to grow at a CAGR of 8.8% until 2029, brands like Everest Hing are poised for significant expansion.
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