Top-Tier Vape Brands You Need to Try Now!

Vaping has evolved substantially over the past decade, with numerous brands vying for attention in the ever-growing e-cigarette market. Whether you are a beginner looking for a simple, user-friendly device or a seasoned vaper seeking powerful mods, there is a brand that caters to your specific needs. From innovative technology to a broad range of flavors and sleek designs, the best vape brands continually push the envelope to deliver top-notch experiences. Curious to discover which names are leading the charge in the vaping industry? Read below to find out more.

Illustration of vape

Best brands of vape in 2025

Juul

Juul Labs, Inc., stylized as JUUL Labs, is a prominent American electronic cigarette company that rose to dominance in the U.S. e-cigarette market. By the end of 2017, Juul had captured a staggering 72% market share, and its sales increased by 700% in 2016. The company's innovative marketing campaigns and high-nicotine products, such as its proprietary JUULsalts, contributed to its rapid growth. However, by 2022, Juul's market share had declined to 28% due to regulatory challenges and increased competition from brands like Vuse. Despite this, Juul remains a significant player in the e-cigarette industry. For more detailed information, visit the Juul Labs Wikipedia page.

Vuse

Vuse, a brand owned by British American Tobacco subsidiary R.J. Reynolds, has emerged as a leading producer in the vape market, with its market share increasing to 42.2% as of recent reports. This growth is notable, especially considering that in 2019, Vuse held only 14% of the US market. The brand's success is attributed to products like Vuse Alto, which have helped narrow the gap with competitors like JUUL, whose market share has remained at 24.2%. Despite an overall decline in e-cigarette sales by 13.9%, Vuse continues to gain ground. The brand's e-liquids are formulated with ingredients like vegetable glycerine, propylene glycol, flavourings, nicotine, and water, offering a satisfying vaping experience. For more details on their innovative vaping solutions, visit the Vuse official website.

SMOK

SMOK is a leading brand in the vape industry, known for its innovative products and technological advancements. The company offers a wide range of vaping devices, including disposable products, pod systems, and squonk mods, which have gained significant popularity among users. Although specific market share data for SMOK is not provided, the brand is recognized for its quality and user-friendly designs, contributing to the overall growth of the e-cigarette and vape market, which was valued at $27.8 billion in 2023 and is expected to grow to $66.2 billion by 2032. SMOK's products are designed for adults and are subject to strict regulations, particularly regarding youth access. The brand's commitment to innovation and customer satisfaction has made it a notable player in the global vape market.

Vaporesso

Vaporesso is a leading producer in the vape industry, renowned for its innovative and high-quality vaping products. The company, founded in 2015 and headquartered in Shenzhen, China, has made significant contributions to the market with its advanced technology and deep understanding of consumer preferences. Notably, Vaporesso's flagship starter kit, the XROS 2, contributed approximately 20% to the company's annual revenue in 2022, highlighting its impact. With over 1000 patents, Vaporesso continues to innovate, particularly with its AXON chips, which enable intelligent vaping with numerous customization options. The company's global reach spans North America, Europe, and Asia, solidifying its position in a market expected to grow significantly, with North America alone accounting for 40% of global vape sales in 2022.

GeekVape

GeekVape, founded in 2015, is a leading global supplier of vape products, boasting a worldwide sales network spanning over 60 countries and serving more than 60 million users. The company has achieved an annual revenue of $11 million in 2024 and employs over 5000 people, with a production capacity of 60 million units per month. GeekVape is committed to independent innovation, superior quality, and win-win partnerships, and has established strong relationships with major distributors and retail partners. The company is also investing heavily in smart and sustainable manufacturing, reducing environmental harm and increasing efficiency. With strategic partnerships and a focus on combating product counterfeiting, GeekVape continues to strengthen its market position.

Voopoo

Voopoo is a leading brand in the vape industry, renowned for its innovative and high-quality products. The Voopoo DRAG S, for instance, stands out with its 2600mAh battery, 60W max output, and a 0.96" TFT display screen, making it a favorite among vapers for its powerful and flavorful performance. In the Philippines, Voopoo is one of the key players in the e-cigarette and vape market, which is expected to grow at a CAGR of 18.7% from 2024 to 2030. Voopoo's products are known for their durability and advanced features, such as airflow adjustment and quick charging via Type-C USB. This brand continues to innovate and meet the evolving needs of the vaping community.

Innokin

Innokin is a leading global vape brand and manufacturer, renowned for combining innovation, design, and quality to create advanced e-cigarettes since its founding in 2011. With products available in over 60 countries and 60,000 shops worldwide, Innokin has established a strong presence in the market. The company generates $40 million in annual revenue and employs 86 individuals. Innokin's commitment to creating a smoke-free world has garnered support from millions of users. Its products, such as the Innokin Proton and Zlide, are highly regarded for their quality and performance.

Aspire

Aspire is a leading manufacturer in the vape industry, known for its high-quality electronic cigarettes, e-juice, clearomizers, tanks, and mods. The brand offers a wide range of products, including the popular Aspire Minican, Aspire AVP Pro, and Aspire Odan Tank, catering to various user preferences. Aspire's products are recognized for their innovative designs and reliable performance, making them a favorite among vape enthusiasts. While specific market share data for Aspire is not provided, the brand is part of a global e-cigarette market that was valued at $27.8 billion in 2023 and is expected to grow to $66.2 billion by 2032. Aspire's commitment to quality and innovation has solidified its position as one of the best producers in the vape market.

Uwell

Uwell is a leading innovative vape brand, renowned for its high-quality vape pods, mods, and tanks, driving global innovation in the vaping industry. Known for its cutting-edge products like the Caliburn and Crown series, Uwell has established itself as a trusted name among vapers. With a strong focus on innovation and customer satisfaction, Uwell continues to expand its product line, catering to a wide range of vaping preferences. The brand's commitment to quality and innovation has made it a favorite among vape enthusiasts worldwide. Uwell's products are available through various partner sites, ensuring widespread accessibility.

Suorin

Suorin is a prominent brand in the vape industry, known for its high-quality products and innovative designs. In the disposable e-cigarettes market, Suorin accounted for 2.1% of the market share in 2021, with its products popular among users for their flavor and performance. The Suorin Air Mini, for example, is praised for its strong flavor output and ease of use, despite some minor flaws. However, the FDA has recently denied marketing for some Suorin products due to insufficient evidence regarding abuse liability. Despite this, Suorin remains a significant player, especially with its refillable e-cigarette systems. For more details on their products, visit the Suorin official website.