Top Truck Titans: Leading Brands to Consider

When it comes to choosing the best brands for trucks, there are several top contenders that consistently stand out in terms of performance, reliability, and customer satisfaction. Whether you're looking for a powerful workhorse or a comfortable and stylish ride, the market offers a variety of options, each with its unique strengths. From well-established American giants to innovative newcomers from around the globe, the range of choice caters to every conceivable need and preference. Curious which brands have made the cut for the top list? Find out more below.


Illustration of truck

Best brands of truck in 2025

Ford

Ford continues to dominate the truck market, with the F-Series remaining America's best-selling truck for 46 consecutive years. In Q3 2023, Ford's F-Series sales rose by 13.4% to 190,477 units, and year-to-date sales totaled 573,370 trucks, outselling the second-place Silverado by 169,949 trucks. Ford's U.S. Class 1-7 commercial truck and van share grew to 42.5% in 2024, up 2 percentage points from the previous year. The company's overall truck sales, including pickups and vans, increased by 15.3% in Q3 2023. Ford's strong performance in trucks is complemented by its growing electric and hybrid vehicle sales, with Q3 2023 seeing a 14.8% increase in EV sales. For more details, visit Ford's official news release.

Chevrolet

Chevrolet stands as a leading producer of trucks, with significant market dominance. As of fiscal year 2023, Chevrolet's truck sales, along with GMC, accounted for 50% of General Motors' total U.S. retail volume, and Chevrolet alone held a 24.80% market share in the full-sized truck segment in Q2 2023. The Chevrolet Silverado is notably the fastest-growing full-size pickup truck in the industry, with its HD model recording its best first half in retail sales since 2007. Chevrolet's truck sales have seen a 29% increase in Q2 2023 compared to the previous year, with 181,548 Silverados sold. This strong performance underscores Chevrolet's commitment to quality, reliability, and innovation in the truck market. For more information, visit the Chevrolet official site.

Ram

Ram, a prominent truck brand in the US, is recognized for its remarkable sales growth and market stature. In 2019, Ram achieved a record-breaking 703,023 units in US pickup truck sales, marking an 18-percent increase from the previous year and surpassing Chevrolet Silverado to become the second-best-selling truck brand. The Ram 1500, especially the redesigned 2019 model and the high-performance 1500 TRX, has been instrumental in driving this success. Despite the challenges posed by the COVID-19 pandemic, Ram sustained strong demand and sustained growth, with significant sales increases in Canada and the Middle East. However, as of 2024, Toyota's Tundra has overtaken Ram in market share, with Tundra holding 15.3 percent compared to Ram's below 10 percent.

GMC

GMC, a prominent brand under General Motors, has established itself as one of the leading producers of trucks, particularly in the full-size pickup segment. In the second quarter of 2024, GMC Sierra sales increased by 6%, with the model earning a 14% market share in its segment, up one percentage point year-over-year. Combining GMC Sierra sales with those of the Chevrolet Silverado and other GM truck models, General Motors maintained a 41% segment share, outselling Ford by nearly 35,000 units. The GMC Sierra also saw a 10% increase in sales in the third quarter of 2024, contributing to GM's title as the top seller of full-size pickups in the U.S.. GMC's truck lineup, including the Sierra EV, continues to be a significant contributor to the brand's sales, with trucks accounting for over half of all GMC sales in the U.S.. For more details on the GMC Sierra sales figures, visit their detailed report.

Toyota

Toyota stands as a leading manufacturer in the automotive industry, particularly notable for its significant gains in the full-size truck segment. The Toyota Tundra has seen a substantial increase in market share, rising to 15.3% as of April 2024, surpassing Ram's market share, which is below 10%. This growth is attributed to the success of the 2022 model year, with Tundra sales increasing by 31.3% since January 2024. In Q2 2023, Toyota Tundra sales experienced a 48.16% increase compared to the same period in 2022, highlighting the model's growing popularity. Toyota's global market dominance is further reinforced by its 10.7% market share, making it the largest auto manufacturer worldwide. For more detailed statistics, visit Toyota's statistics page.

Nissan

Nissan, although not a leading player in the truck market, has shown some positive trends in certain segments. For the final quarter of calendar year 2023, Nissan's Titan pickup truck saw a significant sales gain of 47% to 3,782 units. However, Nissan's market share in the full-size truck segment remains marginal, having slid from 2.1% to 1.7% in previous years. For more insights, you can explore the Cox Automotive analysis on Nissan's quarterly market performance.

Honda

Honda, while not primarily known as a truck producer, has seen significant growth in its overall vehicle sales, including its truck models like the Ridgeline. In the first quarter of Honda's 2024 fiscal year, the company's U.S. sales rose by 45%, with the Ridgeline experiencing a 37% increase in sales. Honda's market share increased to 7.4% from 6.1% in the same quarter of 2022, and the company boosted incentives by 67% to an average of $1,393 per vehicle. However, Honda's primary focus is not on trucks but on a broad range of vehicles, including cars and SUVs. Despite this, models like the Ridgeline contribute to Honda's overall market performance. For more insights into Honda's quarterly U.S. market performance, visit their analysis page.

Jeep

Jeep is a renowned brand in the automotive industry, particularly excelling in the production of rugged and capable trucks. In 2023, Jeep maintained a significant market share in the SUV segment in North America, standing at approximately 12.5%, and a robust 30% share in the off-road vehicle segment. The brand's best-selling models, the Grand Cherokee and Wrangler, recorded substantial sales of 212,701 and 155,491 units, respectively, in 2023. Despite a decline in overall sales, Jeep's revenue in North America from these segments was around $12 billion in 2023, with projections of $11.8 billion for 2024. Jeep's global presence is also growing, with an expected market share increase to 1.9% in the Asia-Pacific SUV segment by 2024. For more details about Jeep's innovative vehicles, visit their official website.

Isuzu

Isuzu is a leading brand in the truck industry, celebrated for its reliability and performance. In Australia, Isuzu has maintained its position as the market leader for 34 consecutive years, achieving a 30% market share across all truck styles in 2022, with significant increases in light-duty (47.7% market share), medium-duty (46.4% market share), and heavy-duty (13.8% market share) vehicle sales. Globally, Isuzu sold around 671,000 vehicles in 2023, with 134,500 of those being pickup trucks, and it holds a substantial market share in the Asia-Pacific region, particularly in heavy-duty and light-duty truck segments. In the UK, Isuzu Truck leads the 7.5-tonne commercial vehicle sector with a market share of 34.79% as of 2024. The brand's success is also evident in its growing market share in other regions, such as Africa, where Isuzu and its partner CFAO hold an 80% market share in new vehicle sales as of 2024.

Mitsubishi

Mitsubishi is renowned as one of the top producers of trucks, showcasing significant growth and market presence. In Vietnam, Mitsubishi's truck sales, particularly through Thaco Truck, saw a 73.1% year-over-year increase to 1,940 units, capturing a 4.4% market share. Historically, Mitsubishi has been ahead in meeting emission regulations, starting with the production of compliant engines in 1972, which has contributed to its reliability and efficiency in the truck sector. The company's diesel engines, such as the 4D55 and 4D56 models, have been widely adopted for commercial vehicles like the Pajero and Delica, highlighting their durability and performance. Mitsubishi's commitment to innovation and quality has solidified its position in the truck market. You can find more about Mitsubishi's history showcasing their journey and achievements here.


Benjamin
Benjamin

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