Top Scooters Brands Revolutionizing Urban Mobility

In recent years, scooters have become increasingly popular as a convenient and eco-friendly mode of transportation in urban areas. With an array of brands offering innovative features and stylish designs, selecting the best scooter brand can be overwhelming. From established companies known for their reliable performance to newcomers appealing with cutting-edge technology, there is indeed a scooter to suit every type of rider. To help you navigate this growing market, we've compiled a list of the best scooter brands below.

Illustration of scooters

Best brands of scooters in 2025

Vespa

Vespa, an iconic Italian brand, has been producing scooters since 1946, evolving from a single model to a diverse lineup, achieving a 24% market share in the European scooter segment in 2020. Despite a recent 11.9% global sales decrease in 2024, they maintain a strong brand image, offering models like the Primavera and GTS, and continue to innovate with electric versions like the Vespa Elettrica. You can explore their models at Vespa's official website.

Honda

Honda stands as a leading scooter manufacturer, evidenced by capturing a 48% market share in Q1 of the fiscal year 2025, with 794,835 units sold, a 35% year-over-year increase, driven by the popularity of its Activa models; Honda's scooters are known for their reliability and efficiency, making them ideal for urban commuting and other adventures, with models that are learner-approved in some regions, emphasizing their accessibility. A wide range of scooter options are available to meet various needs and preferences. You can explore Honda's scooter lineup on their official website.

Yamaha

Yamaha, a leading global manufacturer, produces a diverse range of scooters, including the popular Ray ZR and Fascino models, with the company experiencing a 32.78% increase in domestic sales in December 2023 compared to the previous year; their strategic shift since 2018 to target urban youth has significantly increased sales prices, contributing to a 20-fold operating profit rise by 2023, even while holding a market share of around 4% in India. Despite this relatively small market share in India, Yamaha plans to expand to 900 stores by 2027, reflecting their ambitious growth plans. Globally, Yamaha's motorcycle sales reached 3.6 million units in the first nine months of 2024, securing the third position in worldwide sales, showcasing their prominent position in the two-wheeler market. You can explore their scooter lineup further on the official Yamaha Motor India website.

Piaggio

Piaggio, established in 1884, is a leading scooter manufacturer, holding a 21.4% market share in Europe's scooter segment and a 27.2% share in North America as of the first half of 2024. With scooter sales contributing approximately 90% of the company's two-wheeler division revenue, and despite a global sales decrease of 15.5% in 2023, Piaggio's iconic Vespa and other scooter models remain popular. They achieved a 22.9% market share in Europe and 35.4% in North America in 2022, showcasing the brand's strength in urban mobility. For more information about Piaggio and their range of scooters, visit their official website.

Suzuki

Suzuki, a prominent scooter manufacturer, has shown significant growth, with a 48% increase in sales between April and October 2021 and a 22% growth in the first half of fiscal year 2024, reaching a 15% market share; their popular models include the Access 125, known for its fuel efficiency of 55 kmpl, and the Burgman Street, recognized as a top scooter with a starting price of Rs 80,700. As of 2024, Suzuki is among the top scooter brands, selling 1.4 million units in the first 8 months of 2024 and projecting over 2 million for the year, and the brand is known for providing a range of models from the Burgman Street to the Skydrive series with enhanced technology and refined style. For more details, you can visit the Suzuki Philippines website.

BMW Motorrad

BMW Motorrad, a leading motorcycle and scooter manufacturer since 1923, achieved record sales of 209,257 units in 2023, marking a 3.1% increase from the previous year. Their Urban Mobility segment, including the CE 04 electric scooter, experienced a remarkable 17.9% growth, with the CE 04 capturing 70% of the global market share for electric scooters above 11kW. The brand's success is attributed to their innovative product range and strong brand presence, particularly in Europe, Asia, and Latin America, where they saw significant sales increases. BMW Motorrad's scooter models, such as the C 400 GT and the C 400 X, along with the electric CE 04, cater to urban mobility with advanced features and connectivity.

Aprilia

Aprilia, a brand under the Piaggio Group, has a strong presence in the scooter market, with models like the SR 160 and SR GT series. While the group holds a 22.4% market share in the European scooter segment in 2023, Aprilia is also recognized for its performance-oriented scooters with a racing heritage and innovative features. Since 1992, Aprilia has sold over 800,000 units of its SR50 model, and the brand continues to produce a range of scooters and motorcycles, with production facilities in both Italy and Vietnam, catering to the diverse needs of riders worldwide. For more details, check out their official Aprilia website.

TVS Motor Company

TVS Motor Company, a major Indian multinational manufacturer established in 1911, is recognized as a leading producer of scooters, with models like the Jupiter and NTORQ 125 achieving popularity due to their performance and features; the company's scooter sales have outpaced the industry with a 12% CAGR, while the overall scooter segment in the two-wheeler market is expected to reach 40%. In August 2024, TVS's scooter sales grew by 15% compared to the previous year, further cementing its position in the market. Additionally, TVS has a 21.5% market share in the electric scooter segment as of October 2024, and their diverse portfolio includes electric models like the iQube, demonstrating their commitment to innovation. You can explore their range of products on their official website.

Hero MotoCorp

Hero MotoCorp, a major player in the Indian two-wheeler market with approximately 30% market share, offers a diverse range of scooters, including the popular Pleasure Plus and Xoom 110, and while motorcycle sales constitute a large portion of their dispatches, recent data from November 2024 indicates scooter sales have dropped to 33,949 units, despite new model launches. The company aims to expand its scooter portfolio with upcoming models like the 2024 Destini 125. Hero MotoCorp's scooter prices range from approximately ₹71,213 to ₹86,538, catering to various customer segments, and they operate through a vast network of 2266 dealers across 703 cities in India. You can explore their product offerings further.

Kawasaki

While Kawasaki is a well-known and respected brand in the motorcycle industry, with a 12.7% search share in Australia as of Q3 2023, and holding the 9th position globally in 2020 with a 2.3% market share, it's important to note that their primary focus isn't on scooters, but rather on a diverse range of motorcycles including their popular Ninja, Z, and Vulcan models. They do, however, offer the J300 scooter which demonstrates their commitment to innovative urban transport. Although not their primary market, Kawasaki's engineering and design expertise translate into a high-quality riding experience for all their vehicles. You can explore their motorcycle range on the official Kawasaki website.