Top Razor Brands for Men: Sharpen Your Shaving Game!

When it comes to grooming and personal care, selecting the right razor is essential for achieving a comfortable and precise shave. Various brands offer an array of features catering to different preferences and skin types, making the choice a bit overwhelming. Well-known names like Gillette, Wilkinson Sword, and Schick have earned their reputation by continuously innovating with sharp blades and ergonomic designs. Additionally, newer brands such as Harry's and Dollar Shave Club provide subscription models that combine quality and convenience. For those interested in exploring the top razor options available for men, we invite you to read further below.


Illustration of razor for men

Best brands of razor for men in 2025

Gillette

Gillette, a division of Procter & Gamble, has long been a dominant force in the global razor market, with a market share that once stood at 70% in 2010 but has since dropped to 54% by 2016 due to competition from lower-priced alternatives like Dollar Shave Club and Harry's. Despite this, Gillette remains a leader, generating over $150 million in sales in the United States in 2019 by retailing over 13 million units. The company has responded to market pressures with price cuts, such as reducing the cost of refill blades for the Gillette Fusion by 25%. Gillette's strong relationship with Amazon also aids its online sales. The brand continues to innovate and adapt to changing consumer preferences. For more about their products, visit Gillette's official website.

Schick

Schick is a prominent player in the global razor market, known for its high-quality products tailored for men. In 2019, the Schick Hydro 5 Sense accounted for 4.7% of razor sales in the United States, demonstrating its competitive traction. The brand, owned by Edgewell Personal Care Co, invests significantly in marketing to maintain its market presence alongside major competitors like Gillette. Schick's products, such as the Schick Hydro 5 Sense and Schick Quattro, are popular among consumers seeking quality and affordability. The brand's market share and product innovations contribute to the overall growth of the shaving industry. For more detailed insights, you can explore shaving statistics.

Harry's

Harry's has established itself as a leading brand in the men's razor market, known for its sleek, low-priced, and high-quality razors. In 2019, Harry's led the U.S. razor market with a 9.8% share of total sales, and by 2021, it accounted for 9.7% of the U.S. men's razor market category, excluding disposable razors. The company has expanded beyond online sales to traditional retailers, including Target and Walmart, and has also ventured into overseas markets and new product categories such as women's shaving, haircare, and deodorant. Harry's has seen significant growth, with sales increasing by 47% to $547 million in a recent year, and 54% of its sales coming from brick-and-mortar stores. This expansion and innovative approach have solidified Harry's position as a major player in the shaving industry.

Wilkinson Sword

Wilkinson Sword is a renowned brand in the razor market, known for its high-quality and durable shaving products. With over 60 years of production in Solingen, Germany, the company has established itself as a significant player, holding 18.5% of the UK razor market. Wilkinson Sword continuously innovates, using top-quality blade steel and advanced automation, such as mobile robots, to enhance production efficiency. The brand's commitment to digital transformation and quality has made it a favorite among men seeking precise and comfortable shaving experiences. Its products are favored for their long-lasting precision blades and excellent value.

Braun

Braun, a brand under Procter & Gamble, is a leading producer of razors for men, holding nearly 25% of the male electric shaver market. Known for its high-quality and innovative products, Braun competes globally and is particularly dominant in the foil segment of electric shavers. The brand's market presence is strengthened by its parent company, P&G, which holds over 60% of the global blades and razors market, primarily through its Gillette and Venus brands. Braun's products are widely recognized for their technological advancements and user satisfaction, making them a preferred choice for many consumers. As of recent market analyses, Braun continues to be a major player in the personal grooming industry. For more insights into the electric shaver industry's key players, visit this informative blog.

Philips

Philips is a leading brand in the razor market, particularly renowned for its innovative grooming products. The company has achieved significant milestones, such as producing its one hundred millionth OneBlade blade, a product that has disrupted the grooming market since its introduction. Philips Norelco is a market leader in rotary shavers, holding a substantial share of the U.S. electric shavers market along with other major players like Braun and Panasonic, collectively dominating over 60% of the market. The U.S. electric shavers market, where Philips is a key player, is projected to grow significantly, with a forecasted market size of USD 7.04 billion by 2030 at a CAGR of 8.70%. Philips' continuous innovation and subscription models, such as the OneBlade Face + Body, have made grooming routines easier and more convenient.

Bevel

Bevel stands out as a leading brand in the men's grooming industry, particularly for its single-blade razor system designed to address razor bumps, a common issue for Black men. Launched in 2013 by Tristan Walker, Bevel has gained significant traction, with its products now sold in thousands of retail stores including Target and CVS. In Q3 2021, Bevel customers spent an average of $73 per quarter, the highest among men's grooming subscription companies, and the brand has seen its average quarterly sales per customer increase significantly over the years. Bevel's focus on customer feedback and diverse product offerings, including hair care, body care, and beard care, has contributed to its success. The brand became a part of Procter & Gamble in 2018, further solidifying its position in the market. For more information, visit Bevel's official website.

Bic

BIC is a leading producer of razors for men, renowned for its innovative and affordable products. Since 1975, BIC has been a pioneer in the one-piece razor market, offering high-quality shaving solutions. The company holds a significant market share, with around 20% of the global non-refillable razor market and a #2 position in value in Europe, the US, and Brazil. BIC's razors are known for their simplicity, reliability, and fair pricing, making shaving accessible to everyone. With over 2.6 billion units sold annually, BIC continues to be a major player in the shaving industry. For more information, explore their range of BIC razors.

Dorco

Dorco is a prominent brand in the razor market, particularly known for its high-quality razors designed for men. The Dorco Pace 6, for example, features a patented shaving platform with 6 blades, a gel strip containing Vitamin E and aloe vera juice, and an ergonomic handle, ensuring a smooth and clean shave even for tough and short stubble. This product has successfully passed dermatological tests and is well-suited for both home use and travel. As part of the global razor market, which is expected to grow at a CAGR of 2.6% from 2023 to 2030, Dorco continues to be a significant player, especially with its innovative blade technologies like carbon steel, which is identified as the faster-growing blade category. For more details on the Dorco Pace 6, visit this product page.

Feather

Feather, a renowned Japanese brand, is highly regarded for producing some of the best razors for men, particularly in the double-edge (DE) blade category. Known for their exceptional sharpness, Feather blades offer unparalleled shaving experiences, especially in the initial shaves, though they may degrade quickly, earning them a 'two and toss' label. Despite their high price point, with 100 blades costing around $24.68, Feather blades are prized for their initial shave quality. However, their longevity is a significant drawback, as they tend to dull rapidly after just a few uses. This makes them less suitable for regular, long-term use but still recommended for those seeking an elite shaving experience. For more insights, check out this monthly blade review.


Benjamin
Benjamin

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