Top Puffer Jacket Brands to Keep You Cozy and Chic

As the cold season sets in, staying warm without sacrificing style becomes a priority for many. Puffer jackets have emerged as a popular choice due to their excellent insulation and fashionable designs. From high-end luxury labels to affordable everyday options, there's a perfect puffer jacket for every wardrobe and budget. Discover the top brands that offer both functionality and flair in puffer jackets below.

Illustration of puffer jackets

Best brands of puffer jackets in 2025

Canada Goose

Canada Goose is a leading global luxury brand renowned for its high-quality puffer jackets, generating approximately $1.33 billion in revenue in the 2024 financial year, with a significant portion of $506.9 million coming from Asia. The company, known for its "Made in Canada" label, employs over 4,500 production workers across eight manufacturing facilities in Canada. Canada Goose has seen a shift in its sales channels, with direct-to-consumer sales surpassing wholesale revenue, reaching around $807 million in 2023. The brand's use of high-quality Canadian Hutterite down and its expansion into all-season lifestyle apparel have contributed to its strong market presence. Despite challenges, including accusations of false advertising and criticism from animal rights activists, Canada Goose remains a prominent player in the luxury outerwear market. For further insights into their revenue distribution, explore Canada Goose's regional revenue statistics.

Moncler

Moncler, founded in 1952 in Monestier-de-Clermont, France, has evolved into a luxury brand renowned for its high-quality puffer jackets. Under the leadership of Remo Ruffini since 2003, Moncler transformed from a niche outerwear brand to a global fashion staple, with revenues reaching EUR2.6 billion in 2023, a 17% year-over-year increase. The brand is known for its fine white goose down, ensuring garments with at least 90% fine-down content and a fill power of 710 cubic inches per 30 grams. Moncler's products are manufactured with strict quality standards, using over 370 suppliers and a significant production hub in Romania. The brand's strong performance is also marked by a 25% revenue increase in Asia for 2023. Explore more about Moncler's offerings on their official website.

The North Face

The North Face is a leading producer of puffer jackets, renowned for its high-quality outdoor apparel. In the fiscal year ending March 2024, the brand reported a 17% increase in revenue, reaching $3.6 billion, with a notable 35% growth in the Asia-Pacific region despite unfavorable foreign currency effects. The North Face achieved its 10th consecutive quarter of double-digit revenue growth, with a 12% increase in constant dollars. The brand's direct-to-consumer sales grew by 19%, driven by strong online and in-store growth, and its wholesale sales increased by 14% in constant currency. With a customer loyalty score of 70% in the Fashion and Beauty industry, The North Face remains a favorite among outdoor enthusiasts. For more information, visit their official website.

Patagonia

Patagonia is renowned as one of the leading producers of high-quality puffer jackets, particularly with its innovative Micro Puff line, which saw a 31.1% increase in sessions and a 44.66% increase in users through targeted social media campaigns. The company, valued at $3 billion, generates over $1 billion in annual sales and is committed to environmental sustainability, donating 1% of its sales to non-profit environmental firms. Patagonia's Micro Puff jacket has been highly successful, reaching over 14 million people in a single campaign. The brand's focus on ethical sourcing and recycling, such as using 100% recycled down, further enhances its market appeal. With a strong global presence, Patagonia continues to innovate and expand its product lines.

Arc'teryx

Arc'teryx stands out as a leading producer of high-quality puffer jackets, known for its premium outdoor apparel and significant revenue growth. In the nine months ended September 30, Arc'teryx reported a 65% year-over-year revenue increase to $941.2 million, driven by strong growth in every region, particularly in North America and Greater China. The brand's success is attributed to its disruptive direct-to-consumer (DTC) model and strong competitive position, with a 39% DTC expansion and a 24% growth in the wholesale channel. Arc'teryx's products, such as the Alpha SV jacket, are renowned for their meticulous construction and high-performance features, reflecting the brand's commitment to quality and innovation. With an average sales per square foot of approximately $1,474 in its brand stores, Arc'teryx continues to outperform across various categories and regions. For more information, visit their official website.

Columbia

Columbia Sportswear is a renowned brand in the outdoor industry, known for producing high-quality puffer jackets that combine warmth, comfort, and innovative technology. Their Compactor down jacket, for instance, features 800-fill-power down and Omni-Heat reflective lining, enhancing warmth without bulk. In 2023, Columbia reported a 3% increase in net sales, reflecting the brand's consistent performance and consumer trust. The Compactor jacket is particularly praised for its premium exterior fabrics and good compressibility, making it a solid midlayer for various outdoor activities. With a gross margin expansion to 48.7% in 2023, Columbia continues to demonstrate its commitment to quality and customer satisfaction.

Fjällräven

Fjallraven is renowned as one of the top producers of high-quality puffer jackets, known for their durability, functionality, and stylish designs. The brand, although not the leader in conversion rates, generates significant revenue, with fjallraven.com reporting $4,253,865 in revenue and 23,239 transactions. Fjallraven's products are favored by outdoor enthusiasts and fashion-conscious consumers alike, contributing to the growing demand in the down jacket market, which is expected to reach $400.66 billion by 2030. The brand's commitment to quality and innovation aligns with the market's emphasis on performance features and fashionable aesthetics. In the competitive outdoor gear market, Fjallraven stands out for its reliable and stylish offerings. You can explore their collection at Nordstrom's online store.

Marmot

Marmot is renowned as one of the top producers of high-quality puffer jackets, known for their durability and performance. The brand has been a trusted leader in outdoor gear for almost 50 years, offering products that excel in various conditions, from climbing chimneys in Yosemite to enduring rainstorms in Norway. Marmot's gear is praised for its superb price-to-quality ratio, often compared favorably to brands like Patagonia and Mountain Hardware, and is noted for its longevity and effectiveness. For more information, you can visit their official Marmot website.

Uniqlo

Uniqlo has established itself as a leading producer of high-quality puffer jackets, particularly through its innovative HeatTech and Ultra Light Down collections. Since the introduction of HeatTech in 2003, the brand has sold over 1.5 billion units of this technology as of 2022. These products are renowned for their thin, comfortable design and exceptional warmth, contributing to Uniqlo's significant revenue growth, such as a 52% increase in profits in 2015 driven by strong sales of these core products. Uniqlo's focus on in-house fabric and design innovation, like AIRism and UV Cut, further enhances its market position. The brand's global expansion, especially in China and Europe, has also boosted its sales, with international operating revenue increasing by 839.42% from 2012 to 2023.

Mountain Hardwear

Mountain Hardwear is a renowned brand in the outdoor apparel industry, particularly noted for its high-quality puffer jackets. Despite a 9% decline in Q3 2023 sales, the brand is undergoing a comprehensive refresh, including a new marketing campaign and the launch of its Heritage Collection, which celebrates iconic styles with modern fit and fabric technology. The brand also collaborated with Stussy, resulting in a quickly sold-out collection that boosted website traffic. For the first nine months of 2023, Mountain Hardwear recorded $73.1 million in net sales, down 4% from the previous year. The brand is part of the larger Columbia Sportswear company, which reported a 3% increase in sales for Q3 2023.