Top Pendant Brands: Elegance Meets Craftsmanship

When it comes to accessorizing with pendants, choosing the right brand can make a significant difference in style and quality. Some brands are renowned for their impeccable craftsmanship, contemporary designs, and use of high-quality materials, ensuring the pendant not only complements your look but also stands the test of time. Whether you are seeking a minimalist design or a pendant that showcases intricate detail, the best brands cater to a wide range of tastes and occasions. To explore some of the leading names in pendant craftsmanship, check out the detailed list below.

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Best brands of pendant in 2025

Tiffany & Co.

Tiffany & Co. is renowned as one of the premier jewelry brands, particularly for its exquisite pendants, with a brand awareness of 87% among jewelry owners in the United States. The brand's popularity is evident, as 52% of U.S. jewelry owners express a liking for Tiffany & Co., and 31% of them own Tiffany & Co. jewelry. In 2022, Tiffany & Co. achieved record sales, with revenue climbing 18% to $11.5 billion, driven by the success of its new Lock bracelet collection and a doubling of its high-jewelry revenue. The brand's loyalty is also notable, with 74% of its owners indicating they are likely to purchase Tiffany & Co. again. This consistent demand and loyalty underscore Tiffany & Co.'s position as a leading producer of high-quality pendants.

Cartier

Cartier is renowned as one of the premier producers of high-quality pendants, boasting a substantial brand awareness of 73% among jewelry owners in the United States. The brand's iconic pieces, such as the Tutti Frutti bracelet from the 1930s, have set auction records, with one such bracelet fetching $1.34 million in 2020. Cartier's jewelry sales have seen consistent growth, including a 2% increase in the first half of 2024, significantly contributing to Richemont's substantial jewelry sales of EUR7.1 billion ($7.5 billion). The brand's loyalty is also remarkable, with 75% of Cartier owners expressing a likelihood of purchasing the brand again. Cartier's exceptional creations, like the Trinity and Love rings, have exhibited significant value appreciation, with the Trinity ring's price increasing by 90% over three years.

Harry Winston

Harry Winston is renowned for its exquisite pendant collections, showcasing the brand's commitment to fine jewelry since 1932. Their pendants, often set in platinum or yellow gold, feature some of the world's most spectacular diamonds, including the legendary Hope and Lesotho diamonds. The House's artisans, some of whom have worked exclusively for Harry Winston for over 40 years, combine traditional techniques with high-tech manufacturing to achieve unparalleled excellence. Harry Winston's jewelry workshop in New York City's Diamond District spans 16,500 ft², dedicated to crafting one-of-a-kind masterpieces. The brand's recent acquisitions, such as the $50 million Winston Pink Legacy diamond, underscore its passion for the world's rarest jewels. For more information, explore their pendant collections.

Bulgari

Bulgari is renowned as one of the top producers of pendants, boasting a brand awareness of 54% among jewelry owners in the United States. The brand saw a 19% increase in total turnover in 2022, largely driven by in-store sales and the success of its jewelry segment, which accounts for 79% of its total in-store sales. Bulgari's jewelry segment, including its popular collections like "Bzero1," has been a significant contributor to its growth, with revenue in the watches and jewelry segment climbing 25% year-over-year to EUR2.67 billion in Q3 of 2022. The brand's commitment to sustainability is also notable, with its Manifattura Valenza facility achieving LEED Gold® Certification. This emphasis on quality, innovation, and sustainability solidifies Bulgari's position as a leading luxury jewelry brand.

Van Cleef & Arpels

Van Cleef & Arpels is renowned for its exquisite jewelry, particularly its pendants, which are highly valued for their exceptional craftsmanship and rare gemstones. The brand enjoys a 35% brand awareness among jewelry owners in the United States, with 3% of these owners actually using Van Cleef & Arpels products. Notably, Van Cleef & Arpels jewelry retains its value well, with pieces in great condition often selling for up to 50% of their original purchase price on the second-hand market. A recent example of the brand's prestige is a 1929 Art Deco tie necklace that sold for $3.6 million at a Sotheby's auction, highlighting the brand's historical and artistic significance. Richemont, the parent company of Van Cleef & Arpels, reported a 2% increase in jewelry sales in the first half of 2024, further solidifying the brand's market presence. For more insights into Van Cleef & Arpels' brand profile in the United States, visit Statista.

Chopard

Chopard is renowned as one of the premier producers of luxury pendants, known for its exquisite craftsmanship and commitment to sustainability. Since 2013, Chopard has been on a "Journey to Sustainable Luxury," and as of July 2018, the company uses 100% ethical gold for all its luxury watches and jewellery. Chopard's innovative approach includes recycling up to 70% of its metal waste through its own foundry workshop. The brand's annual Red Carpet Collection, launched in 2007, showcases its creativity and use of rare gemstones. Chopard's dedication to ethical sourcing and sustainability sets it apart in the luxury industry. For more details, visit their history page.

Graff

Graff is renowned as one of the premier producers of exquisite pendants, leveraging its vertically integrated structure to ensure control over the entire process from diamond procurement to polishing and craftsmanship. With over half a century in the high jewelry industry, Graff has crafted pieces that include historic diamonds like the 24-carat Graff Pink and the 302-carat Graff Lesedi La Rona. The company produces approximately 300 pieces per month, showcasing its commitment to perfection and rarity. Graff's global presence spans over 60 stores, reflecting its ambitious growth and emphasis on sustainable and predictable expansion. Its use of advanced technology, such as Microsoft Power BI, enhances customer engagement and retail team performance. For a glimpse of their exquisite craftsmanship, explore Graff's 1.02-carat fancy light yellow radiant diamond pendant necklace.

Piaget

Piaget is renowned as one of the best producers of pendants, leveraging its 149-year history of craftsmanship since its founding in 1874 by Georges Piaget. The brand is celebrated for its ultra-thin movements and innovative jewelry designs, with a significant presence in the luxury market, as evidenced by its 24% brand awareness among jewelry owners in Germany. Piaget's commitment to excellence is reflected in its environmental ratings, where it was ranked in the "Upper Midfield" category by the WWF in 2018. The brand's jewelry collections, such as the Rose and Sunlight collections, showcase its expertise in using fine materials like rose gold and precious gemstones. With a strong legacy in watchmaking and jewelry, Piaget continues to set standards in the industry.

David Yurman

David Yurman is renowned as one of the best producers of pendants, celebrated for its innovative and artistic designs. Since its founding in 1980 by David and Sybil Yurman, the brand has sold over 1 million units of its signature Cable design, which is a cornerstone of many of its pendant collections. The Cable motif, introduced in 1982, has become an iconic symbol of the brand, representing strength and continuity. David Yurman's pendants, such as those in the Cable Classic and Sculpted Cable collections, account for a significant portion of the brand's revenue, with Cable designs representing more than 20% of the women's category and projected to grow to a third of the women's portfolio in the coming years. The brand's commitment to quality and craftsmanship is evident in its use of techniques like lost-wax casting and the patented DY Signature Cut diamond. To explore more about their artistic pendants, visit the David Yurman official website.

Mikimoto

Mikimoto is renowned as one of the best producers of pendant jewelry, particularly in the realm of cultured pearls. Since 1893, when Kokichi Mikimoto created the world's first cultured pearl, the brand has maintained the highest standards of quality and consistency, with each pearl selected from the top 5% of yearly harvests. Mikimoto's proprietary pearl grading system ensures excellence, distinguishing their pearls from others. The brand's commitment to detail and innovation has made their jewelry a timeless choice, admired globally for generations. Mikimoto's pearls are often featured in elegant designs, such as the 18k White Gold Akoya Cultured Pearl pendant. You can explore more of their exquisite collections at Davidson & Licht's Mikimoto selection.