Top Backpack Brands: Unleash Adventure with Style and Durability

Whether you're an avid traveler, a student, or simply someone who values practicality and style, choosing the right backpack can make all the difference. The best brands for backpacks combine durability, comfort, and functionality, catering to various needs from urban commuting to adventurous hiking. Many trusted names in the industry have stood the test of time by integrating innovative features and designs. If you're on the hunt for the perfect backpack, we invite you to explore our curated list of the top brands below.

Illustration of backpack

Best brands of backpack in 2025

Osprey

Osprey, founded in 1974, is a leading producer of high-quality backpacks, having expanded its number one share position in U.S. backpacks in the first quarter of 2023, driven by improved inventory and product innovation. The brand, acquired by Helen of Troy in November 2021 for $414 million, dominates various segments, including technical packs, hydration packs, and everyday backpacks, with 21 of the top 30 U.S. technical packs bearing the Osprey name. Osprey's commitment to quality and innovation has earned it a strong market presence, with approximately 51% of its sales coming from international markets. The brand's products, such as the Aether backpacking pack, have received numerous awards, including the Gear of the Year Award from Outside Magazine. Osprey's dedication to sustainability is also noteworthy, with initiatives like using 100% recycled material for poly bags and FSC-certified paper packaging. For more details on their extensive range of backpacks, visit their official website.

The North Face

The North Face is a leading producer of high-quality backpacks, known for its robust and durable products that cater to various outdoor activities. In the fiscal year ending March 2024, The North Face reported a revenue of $3.6 billion, marking a 17% increase from the previous year, with the American region generating $1.70 billion in revenue in the first quarter of 2024. The brand has achieved its 10th consecutive quarter of double-digit revenue growth, with a 12% increase in constant dollars. The North Face enjoys a high customer loyalty score, with 72% of those familiar with the brand having a favorable opinion, and 52% of owners indicating they are likely to purchase The North Face products again. The brand operates through various channels, including over 260 VF-operated stores and a strong online presence.

Patagonia

Patagonia is renowned as one of the best producers of backpacks, emphasizing quality, sustainability, and ethical manufacturing. The brand has reduced its factory count by 58% to 45 suppliers worldwide, ensuring better working conditions and product quality. Patagonia's commitment to environmental responsibility is evident in its use of bluesign-approved fabrics, which comprise 30% of the total fabric used in their products. The company has also pioneered innovative materials like Synchilla Fleece and H2NO waterproof fabric, enhancing both performance and environmental sustainability. By committing 1% of total sales or 10% of profit to environmental groups, Patagonia sets a high standard for corporate responsibility. For more information about their sustainable practices, visit this detailed overview of Patagonia's operations.

Deuter

Deuter, founded in 1898, is one of the leading backpack and sleeping bag companies worldwide, renowned for its innovative products, high quality, and original design. With over 134 employees and an estimated annual revenue of $30.4 million, Deuter distributes its products to more than 50 countries and is recognized as one of the top five backpack brands in the industry. Deuter USA, established in 2001, distributes to over 600 specialty accounts in the U.S. market. The company's products, such as the ACT Lite series, are praised for their lightweight and comfortable design, featuring advanced systems like the Vari-Quick back system for custom fit. Deuter's global presence and commitment to quality have solidified its position in the active backpack market, which is expected to grow at a CAGR of 8.6% from 2023 to 2030.

Fjällräven

Fjallraven, a renowned Swedish outdoor brand, has been a leader in the backpack market since its founding in 1960 by Ake Nordin. Known for its durable and sustainable products, Fjallraven's iconic Kanken backpack is made from hard-wearing Vinylon F, ensuring longevity and reliability. The brand has expanded significantly, with a strong focus on sustainability, repairing 8,531 items in 2023 alone. Fjallraven's commitment to circularity is further emphasized by its recent launch of a peer-to-peer resale marketplace. This initiative aligns with the brand's mission to reduce waste and promote durability, reflecting its long-standing philosophy of creating products built to last.

Arc'teryx

Arc'teryx is renowned for its high-quality, technically advanced backpacks, driving significant growth in the outdoor industry with a 44% increase in its Technical Apparel segment in the first quarter of 2024. The brand's products, such as the Alpha FL 40 and Micon LiTRIC 42, are praised for their durability, weather resistance, and lightweight design. Arc'teryx's hyper-growth has led to a robust performance for Amer Sports, with the brand experiencing broad-based strength across all regions and categories. The brand's direct-to-consumer sales surged 46% in the same period, fueled by strong traffic and conversion trends. Arc'teryx continues to expand its retail presence, adding 14 new stores to reach a total of 146.

Gregory

Gregory Mountain Products is a renowned leader in the outdoor gear industry, celebrated for its innovative and high-quality backpacks. Founded in 1977, Gregory has consistently set performance standards with its ergonomic and durable designs, winning awards such as National Geographic Magazine's Gear of the Year Award in 2012 and the ISPO Award in 2013. The brand saw a significant 16% net sales growth in 2021, reaching $59.4 million, with notable growth in North America and Europe. Technical backpacks and accessories account for a substantial portion of Gregory's revenue, highlighting its expertise in the premium technical backpack segment. Under Samsonite's ownership since 2014, Gregory continues to expand its team and product offerings, further solidifying its position in the market. For more information, visit their official website.

Herschel Supply Co.

Herschel Supply Co., founded in 2009 by brothers Jamie and Lyndon Cormack, is a leading brand in the production of high-quality backpacks and accessories. Known for their utilitarian designs, Herschel's products are sold at over 10,000 stockists worldwide, including major retailers like Nordstrom and Bloomingdale's. The company has made significant strides in sustainability, with 91% of their Fall 2023 bag, travel, and accessory styles made from recycled materials, and over 4 million plastic bottles recycled into their Eco Collection by the end of 2022. Herschel aims to reduce their operational emissions by 42% by 2030 and has committed to using 100% renewable electricity since 2021. With a strong online presence, 80% of their revenue comes from wholesale, while 20% is generated through their direct-to-consumer website and stores.

Thule

Thule Group is a leading producer of high-quality backpacks, known for their durability and innovative design. In the second quarter of 2024, Thule reported a 5% year-on-year increase in sales for the Packs, Bags and Luggage category, driven by new product launches and increased travel. The company's backpacks are part of a well-diversified product range that targets various market segments, although this category contributes about 9% to Thule's overall revenue. Thule's products are popular globally, with strong sales in Europe and the Nordic countries, despite challenges in the North American market. The brand continues to expand its product lines, including new categories such as car seats and dog transport, to cater to the growing trend of an active and mobile lifestyle.

CamelBak

CamelBak is a leading producer of hydration backpacks, boasting a 28.5% market share in the backpack and courier bag manufacturing industry. Founded in 1989 by Michael Edison, the company has innovated hands-free hydration solutions, dominating the military hydration pack market with around 90% share. CamelBak's products are sold in over 50 countries and are popular among athletes and military personnel. The company has seen significant revenue growth, with a 4.1% annual increase and a forecasted annual growth rate of 2.1% through 2019. CamelBak's commitment to quality and innovation is evident in its advanced testing facilities and use of a $250,000 3D printer for prototyping. For a deeper insight into their pioneering approach, you can read more about the inventor of the hydration pack.